66
plastic bowls with lids
Worth a lookShows a sweet-spot price point ($23.48 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.48avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Brand share
Great43%top-5 brand share — no brand owns this niche
Price range
Great$7.34–$94.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Market size
Good$602K$602K/yr · 786K searches
Growth
Okay+13.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,615.34avg incumbent reviews — the moat a new listing must climb
Signals No Dominant Brand