33
pink checkered blanket
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.75avg listing price — sweet spot $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Price range
Good$7.17–$30.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,062.93avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-19.0%90-day search growth — must beat 0% to launch
Market size
Bad$18K$18K/yr · 31K searches