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pink blanket
Worth a lookShows a sweet-spot price point ($18.22 avg), but soft demand (-6.5% this quarter) keeps it on the watch list.
Avg price
Great$18.22avg listing price — sweet spot $15–$100
Price range
Great$7.69–$42.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Market size
Good$751K$751K/yr · 2.0M searches
Brand share
Good65%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Review moat
Bad8,819.63avg incumbent reviews — the moat a new listing must climb