43
pink blanket hoodie
Skip itSoft demand (-51.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.54avg listing price — sweet spot $15–$100
Price range
Incredible$18.72–$46.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.2%return rate — above 5% kills the launch gate
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad17,881avg incumbent reviews — the moat a new listing must climb
Market size
Bad$64K$64K/yr · 64K searches
Growth
Bad-51.7%90-day search growth — must beat 0% to launch