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paper mache pumpkins
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+220.2%90-day search growth — must beat 0% to launch
Avg price
Great$18.82avg listing price — sweet spot $15–$100
Price range
Good$9.72–$26.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,866avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Returns
Bad5.5%return rate — above 5% kills the launch gate
Competition
Bad75%top-5 click share — a locked-up shelf
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$4K$4K/yr · 60K searches