44
modal sheets
Skip itA deep review moat (50,255 avg reviews) — this niche doesn't clear our bar today.
Avg price
Great$70.37avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Good70%top-5 brand share — brands hold most of the demand
Price range
Okay$14.69–$247.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+4.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$15K$15K/yr · 58K searches
Review moat
Bad50,254.64avg incumbent reviews — the moat a new listing must climb
Signals High Price