42
large black mirror
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Returns
Great2.0%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good61%top-5 brand share — brands hold most of the demand
Avg price
Good$106.15avg listing price — sweet spot $15–$100
Review moat
Good1,001.74avg incumbent reviews — the moat a new listing must climb
Price range
Okay$37.44–$289.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$26K$26K/yr · 32K searches
Signals High Price