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kuromi blanket
Skip itSoft demand (-32.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.15avg listing price — sweet spot $15–$100
Price range
Incredible$16.61–$46.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great203.1avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$97K$97K/yr · 159K searches
Growth
Bad-32.4%90-day search growth — must beat 0% to launch