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kirby blanket
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$23.49avg listing price — sweet spot $15–$100
Price range
Great$6.93–$54.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good809.17avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-20.2%90-day search growth — must beat 0% to launch
Market size
Bad$29K$29K/yr · 45K searches
Brand share
Bad98%top-5 brand share — brand-locked demand