51
king size electric blanket with dual control
Worth a lookShows a sweet-spot price point ($87.09 avg), but soft demand (-77.2% this quarter) keeps it on the watch list.
Avg price
Great$87.09avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Market size
Good$826K$826K/yr · 435K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good$43.46–$141.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,552.96avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Returns
Okay5.8%return rate — above 6% kills the launch gate
Growth
Bad-77.2%90-day search growth — must beat 0% to launch