40
keter storage cabinet
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$117.83avg listing price — sweet spot $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Growth
Good+26.8%90-day search growth — must beat 0% to launch
Review moat
Okay2,916.94avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Price range
Okay$26.33–$257.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Bad$46K$46K/yr · 46K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals High Price