37
hulk blanket
Skip itA small market ($8K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.64avg listing price — sweet spot $15–$100
Price range
Great$9.92–$50.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,070.58avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-14.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$8K$8K/yr · 32K searches