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hot pink throw blanket
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Avg price
Great$17.01avg listing price — sweet spot $15–$100
Price range
Great$10.33–$33.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Review moat
Bad6,968.11avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad80%top-5 click share — a locked-up shelf
Market size
Bad$61K$61K/yr · 169K searches