48
hanging stars
Skip itA small market ($59K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Competition
Great24%top-5 click share — an open shelf
Price range
Good$3.84–$40.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,244.76avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.59avg listing price — sweet spot $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-6.6%90-day search growth — must beat 0% to launch
Market size
Bad$59K$59K/yr · 172K searches
Signals No Dominant Brand