50
goose creek candles
Worth a lookShows low returns (1.2%), but soft demand (-25.9% this quarter) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$19.70avg listing price — sweet spot $15–$100
Price range
Great$10.66–$39.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay1,548.39avg incumbent reviews — the moat a new listing must climb
Market size
Okay$106K$106K/yr · 435K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-25.9%90-day search growth — must beat 0% to launch
Signals Low Review Barrier