44
gold pots and pans set
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Great$81.08avg listing price — sweet spot $15–$100
Review moat
Good646.73avg incumbent reviews — the moat a new listing must climb
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$298K$298K/yr · 511K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Price range
Bad$9.10–$390.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-8.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals High Price