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gingham sheets
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$42.15avg listing price — sweet spot $15–$100
Price range
Incredible$24.33–$87.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good75%top-5 brand share — brands hold most of the demand
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+6.5%90-day search growth — must beat 0% to launch
Market size
Okay$139K$139K/yr · 733K searches
Review moat
Bad20,241.03avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale