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55

ghost blanket

Worth a look

Shows demand growing +143.6% this quarter, but a small market ($33K/yr) keeps it on the watch list.

Market size 8Growth 96Conversion 18Competition 48Returns 82Price range 80Avg price 95Brand share 56Review moat 72Quality gap 47

Growth

Incredible+143.6%

90-day search growth — must beat 0% to launch

Avg price

Incredible$22.87

avg listing price — sweet spot $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Price range

Great$10.03–$35.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good636.45

avg incumbent reviews — the moat a new listing must climb

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$33K

$33K/yr · 102K searches

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