47
furry bones
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Great157.38avg incumbent reviews — the moat a new listing must climb
Price range
Great$10.43–$68.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great27%top-5 click share — an open shelf
Avg price
Great$16.82avg listing price — sweet spot $15–$100
Growth
Okay+10.1%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$45K$45K/yr · 151K searches
Brand share
Bad99%top-5 brand share — brand-locked demand