48
fold down shelf
Skip itWeak search conversion (1.0%) — this niche doesn't clear our bar today.
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Avg price
Great$57.33avg listing price — sweet spot $15–$100
Competition
Great29%top-5 click share — an open shelf
Review moat
Great410.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.7%return rate — above 5% kills the launch gate
Price range
Okay$8.10–$337.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Market size
Bad$69K$69K/yr · 122K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale