40
fogger halloween
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible+269.1%90-day search growth — must beat 0% to launch
Avg price
Incredible$26.70avg listing price — sweet spot $15–$100
Price range
Great$11.75–$39.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good1,150avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$6K$6K/yr · 17K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand