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67

foaming soap dispenser

Worth a look

Shows no brand lock-in (top 5 brands take 38% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 91Growth 21Conversion 45Competition 82Returns 80Price range 60Avg price 64Brand share 95Review moat 48Quality gap 73

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Market size

Great$1.8M

$1.8M/yr · 3.6M searches

Competition

Great33%

top-5 click share — an open shelf

Returns

Great1.8%

return rate — above 6% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.72

avg listing price — sweet spot $15–$100

Price range

Good$5.74–$28.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,702.25

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-8.2%

90-day search growth — must beat 0% to launch