74
flowers
Launch itA $23.3M/yr market growing +5.2% this quarter with returns at 1.5% — clears our launch bar.
Market size
Incredible$23.3M$23.3M/yr · 25.5M searches
Competition
Incredible15%top-5 click share — an open shelf
Avg price
Incredible$25.17avg listing price — sweet spot $15–$100
Brand share
Great44%top-5 brand share — no brand owns this niche
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great$6.57–$58.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,930.81avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+5.2%90-day search growth — must beat 0% to launch
Signals No Dominant Brand