51
flamingo blanket
Worth a lookShows no brand lock-in (top 5 brands take 42% of clicks), but a small market ($23K/yr) keeps it on the watch list.
Brand share
Great42%top-5 brand share — no brand owns this niche
Avg price
Great$18.60avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Price range
Great$8.89–$34.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Good1,116.12avg incumbent reviews — the moat a new listing must climb
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$23K$23K/yr · 49K searches
Signals No Dominant Brand