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fall lanterns
Worth a lookShows demand growing +766.4% this quarter, but a small market ($18K/yr) keeps it on the watch list.
Growth
Incredible+766.4%90-day search growth — must beat 0% to launch
Avg price
Incredible$28.78avg listing price — sweet spot $15–$100
Price range
Incredible$20.28–$47.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great264.09avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.9%return rate — above 5% kills the launch gate
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$18K$18K/yr · 60K searches