40
evergreen wreath
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$26.50avg listing price — sweet spot $15–$100
Price range
Great$9.65–$46.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good658.5avg incumbent reviews — the moat a new listing must climb
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+3.4%90-day search growth — must beat 0% to launch
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$0$0/yr · 39K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale