50
enameled cast iron skillet
Worth a lookShows a sweet-spot price point ($60.98 avg), but weak search conversion (0.9%) keeps it on the watch list.
Avg price
Great$60.98avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$257K$257K/yr · 453K searches
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Okay2,234.8avg incumbent reviews — the moat a new listing must climb
Price range
Okay$23.79–$245.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale