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emerald green throw blanket

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A small market ($50K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 15Conversion 35Competition 26Returns 41Price range 83Avg price 81Brand share 34Review moat 20Quality gap 35

Price range

Great$9.76–$44.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$17.39

avg listing price — sweet spot $15–$100

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad13,643.94

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-19.4%

90-day search growth — must beat 0% to launch

Market size

Bad$50K

$50K/yr · 104K searches

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