49
egg pan with lid
Skip itA deep review moat (4,701 avg reviews) — this niche doesn't clear our bar today.
Avg price
Incredible$24.45avg listing price — sweet spot $15–$100
Price range
Great$9.74–$49.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay3.2%return rate — above 5% kills the launch gate
Market size
Okay$139K$139K/yr · 108K searches
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Review moat
Bad4,700.97avg incumbent reviews — the moat a new listing must climb