49
donut balloon
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Review moat
Great149.83avg incumbent reviews — the moat a new listing must climb
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$5.32–$26.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Avg price
Okay$9.05avg listing price — sweet spot $15–$100
Market size
Bad$26K$26K/yr · 56K searches