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diyas for pooja
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but a small market ($22K/yr) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$19.60avg listing price — sweet spot $15–$100
Review moat
Great317.92avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.15–$63.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Bad-2.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$22K$22K/yr · 106K searches