48
decorative jar
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Competition
Great24%top-5 click share — an open shelf
Avg price
Great$18.60avg listing price — sweet spot $15–$100
Price range
Great$5.64–$45.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Okay1,651.91avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-6.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$36K$36K/yr · 246K searches
Signals No Dominant Brand