48
cow
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Market size
Great$1.6M$1.6M/yr · 7.7M searches
Avg price
Great$16.36avg listing price — sweet spot $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Price range
Good$6.52–$31.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Good992.06avg incumbent reviews — the moat a new listing must climb
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale