39
cluster tray
Skip itSoft demand (-49.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Review moat
Incredible18.09avg incumbent reviews — the moat a new listing must climb
Avg price
Great$87.59avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Okay$15.84–$214.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$164K$164K/yr · 141K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
Returns
Bad9.3%return rate — above 5% kills the launch gate
Growth
Bad-49.0%90-day search growth — must beat 0% to launch