40
capybara hoodie
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$28.80avg listing price — sweet spot $15–$100
Price range
Incredible$17.86–$38.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great314.38avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-37.7%90-day search growth — must beat 0% to launch
Market size
Bad$10K$10K/yr · 67K searches
Signals Low Review Barrier