48
candle sconce
Skip itSoft demand (-39.0% this quarter) — this niche doesn't clear our bar today.
Competition
Great20%top-5 click share — an open shelf
Avg price
Incredible$29.04avg listing price — sweet spot $15–$100
Brand share
Great41%top-5 brand share — no brand owns this niche
Price range
Great$12.49–$79.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great482.68avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$84K$84K/yr · 318K searches
Returns
Bad6.4%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-39.0%90-day search growth — must beat 0% to launch