59
cake pop sticks
Worth a lookShows searches that convert (10.7% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Market size
Good$847K$847K/yr · 1.1M searches
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Okay+18.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,671.09avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.21avg listing price — sweet spot $15–$100
Price range
Bad$4.06–$11.85cheapest to priciest tracked listing — scored on the share inside $15–$100