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burgundy sheets
Skip itA deep review moat (134,996 avg reviews) — this niche doesn't clear our bar today.
Avg price
Incredible$27.69avg listing price — sweet spot $15–$100
Price range
Great$14.57–$50.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Okay+10.6%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$74K$74K/yr · 146K searches
Review moat
Bad134,995.7avg incumbent reviews — the moat a new listing must climb