39
brown king size comforter set
Skip itSoft demand (-25.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$58.74avg listing price — sweet spot $15–$100
Price range
Great$33.84–$106.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.0%return rate — above 5% kills the launch gate
Review moat
Bad8,907.66avg incumbent reviews — the moat a new listing must climb
Market size
Bad$76K$76K/yr · 137K searches
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals High Price