35
brandani cast iron
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Competition
Great30%top-5 click share — an open shelf
Brand share
Great55%top-5 brand share — no brand owns this niche
Avg price
Great$99.03avg listing price — sweet spot $15–$100
Returns
Okay4.7%return rate — above 5% kills the launch gate
Review moat
Bad6,405.69avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$34.51–$450.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 37K searches
Growth
Bad-36.6%90-day search growth — must beat 0% to launch