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53

boho picture frames

Worth a look

Shows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($45K/yr) keeps it on the watch list.

Market size 11Growth 31Conversion 20Competition 89Returns 56Price range 79Avg price 86Brand share 96Review moat 73Quality gap 48

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Competition

Great26%

top-5 click share — an open shelf

Avg price

Great$19.26

avg listing price — sweet spot $15–$100

Price range

Great$5.10–$54.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good588.48

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.8%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+5.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$45K

$45K/yr · 149K searches

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