46
boho furniture
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Brand share
Incredible21%top-5 brand share — no brand owns this niche
Competition
Incredible15%top-5 click share — an open shelf
Review moat
Good1,266.18avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$186.92avg listing price — sweet spot $15–$100
Growth
Bad-0.4%90-day search growth — must beat 0% to launch
Market size
Bad$60K$60K/yr · 403K searches
Price range
Bad$8.01–$4692.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale