53
boho bathroom rug set
Worth a lookShows no brand lock-in (top 5 brands take 29% of clicks), but a small market ($70K/yr) keeps it on the watch list.
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Great$19.14avg listing price — sweet spot $15–$100
Price range
Great$6.00–$47.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+10.8%90-day search growth — must beat 0% to launch
Returns
Okay4.4%return rate — above 5% kills the launch gate
Review moat
Bad4,454.28avg incumbent reviews — the moat a new listing must climb
Market size
Bad$70K$70K/yr · 272K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand