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54

blue hydrangea wreath

Worth a look

Shows a sweet-spot price point ($33.98 avg), but a small market ($42K/yr) keeps it on the watch list.

Market size 10Growth 29Conversion 30Competition 82Returns 42Price range 95Avg price 95Brand share 94Review moat 86Quality gap 52

Avg price

Incredible$33.98

avg listing price — sweet spot $15–$100

Price range

Incredible$17.63–$57.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great41%

top-5 brand share — no brand owns this niche

Review moat

Great285.38

avg incumbent reviews — the moat a new listing must climb

Competition

Great33%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+2.9%

90-day search growth — must beat 0% to launch

Market size

Bad$42K

$42K/yr · 52K searches

Products