57
blue fan
Worth a lookShows a sweet-spot price point ($21.13 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$21.13avg listing price — sweet spot $15–$100
Price range
Great$6.49–$88.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+88.5%90-day search growth — must beat 0% to launch
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad7,054.75avg incumbent reviews — the moat a new listing must climb
Market size
Bad$36K$36K/yr · 64K searches