24
blanket for her
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$28.13avg listing price — sweet spot $15–$100
Price range
Great$10.49–$56.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad21,863.38avg incumbent reviews — the moat a new listing must climb
Growth
Bad-26.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$3K$3K/yr · 40K searches
Brand share
Bad100%top-5 brand share — brand-locked demand