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black floating candles
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Avg price
Great$16.67avg listing price — sweet spot $15–$100
Review moat
Good824.59avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.52–$28.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Returns
Bad6.3%return rate — above 5% kills the launch gate
Market size
Bad$25K$25K/yr · 37K searches
Signals High Returns