39
berkshire blanket
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$46.19avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Price range
Good$13.53–$127.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good589.72avg incumbent reviews — the moat a new listing must climb
Returns
Good2.7%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-8.0%90-day search growth — must beat 0% to launch
Market size
Bad$64K$64K/yr · 295K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand