40
bengals blanket
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$30.71avg listing price — sweet spot $15–$100
Price range
Incredible$15.59–$42.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Good650.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-18.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 47K searches
Signals Low Review Barrier