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52

believe sign

Worth a look

Shows a thin review moat (120 avg reviews), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 22Growth 82Conversion 51Competition 26Returns 89Price range 88Avg price 84Brand share 38Review moat 94Quality gap 20

Review moat

Great119.6

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$9.20–$73.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$18.45

avg listing price — sweet spot $15–$100

Growth

Great+77.0%

90-day search growth — must beat 0% to launch

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$88K

$88K/yr · 116K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Products